行銷企劃職務 - 行銷企劃類別

The Marketing Director role report to Managing Director and lead a dynamic marketing team and handle all the categories across all channels in Taiwan.

The Marketing Manager will be responsible for developing and executing strategic marketing plans for their assigned counter brands, driving brand growth, and increasing market share.

• The Supplier Marketing Manager is essential for identifying business opportunities within a global electronics distributor's product offerings
• Reporting to the Director of Supplier Marketing, this role focuses on driving regional marketing and development initiatives.

• Our client is looking for a strategic and driven Marketing Head to spearhead our marketing initiatives and enhance our brand's market position. This role requires a deep understanding of the cosmetics industry, proven experience in crafting impactful marketing strategies, and the ability to lead a talented team.

Work in a company which offers products known for its emphasis on innovation and quality, often investing heavily in research and development to advance medical technology. Opportunity to initiate, execute and oversee product strategies. The company has a strong global footprint, with operations in more than 160 countries. Its products are used worldwide, making it a significant player in the international medical technology market.

I am currently helping a globally renowned home appliance company to find a Product Marketing specialist, primarily responsible for New Product Development (NPD) for home appliances. The candidate is required to have a strong business sense and the ability to calculate the return on investment (ROI) of advertising.

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  行銷策略規劃與執行
  
  制定並執行品牌行銷策略，提升品牌知名度及市場佔有率。
  針對主要通路（如7-11和Costco）制定行銷方案及推廣活動，增加產品曝光和銷量。
  團隊管理與發展
  
  領導行銷團隊，包含行銷與數據分析團隊，確保各部門的協同工作。

-品牌策略制定： 根據全球品牌方針，設計符合台灣市場需求的品牌策略，並進一步制定年度行銷計劃。
-產品開發與管理： 通過市場與消費者調查，策劃和推動新產品計劃，需與原廠及跨部門進行協調與合作。
-廣告宣傳規劃與執行： 覆蓋線上與線下的溝通策略與效果分析。
-其他專案活動的規劃與推動。

Product Specialist/ Associate Product Manager at a global leader in medical technology. Collaborate with cross-functional teams to design, develop, and launch products that align with the company's vision in a fast-paced environment.

This role is responsible for the Corporate's marketing strategy as well as New Product Development / Launch strategy for the assigned category.

This role will report to Marketing Manager and handle Ready To Drink category in Taiwan.

Do you want to join the world's leading diabetes care company, contributing to the success of innovative products that change lives? As the Senior Product Manager for Diabetes, you will focus on insulin intensification, including the launch preparation for new-generation insulin products. You will take the lead on strategic projects across the diabetes product portfolio, contributing to both product management and go-to-market strategies.

The Product Manager will be responsible for managing the end-to-end lifecycle of assigned liquor brands, from ideation to market launch and beyond. This role requires a deep understanding of the liquor industry, consumer behavior, and market trends.

As the Brand Strategy Manager, the role will be responsible for driving brand awareness and positioning of assigned products in key markets. This role requires a blend of creative brand-building expertise and data-driven performance marketing, ensuring alignment with business goals and market trends.

• Develop and implement PR strategies and manage PR agents and stakeholders to achieve annual communication goal.
• Build and maintain strong relationships with media, literary agents, and other publishing industry professionals.

The role is responsible for working to shape the regulatory, fiscal and trade environments to protect corporate's ability to differentiate, communicate and sell their products.

This role reports to PR & Communications Head and lead several team members. This role will take care of many key accounts for the Group.

The role will lead the development and execution of a strategic MCE framework to enhance customer engagement across various channels. Collaborating with cross functions to support the implementation of key projects, measure performance, and analyze customer insights to drive innovative initiatives. This role is critical for driving impactful customer interactions in Taiwan market.

• Develop and execute e-commerce business strategy and operations to achieve sales target
• Prepare and present monthly analytical reviews with internal & regional teams for online sales, promotions, digital advertising campaigns, digital shelf and inventory level.
• Engage resellers and .com customers to optimize online branded presentation.
• Process and track financial requests from the eCommerce team.

Leveraging media acquisition tools (such as Meta, Google, KOLs…) and spearheading Ads projects to bring sustainable traffic of new customers & repeat customers.

This role is crucial for driving digital marketing strategy and enhancing online presence to connect with beauty enthusiasts around the world.

Digital Manager is directly report to Country Manager in Taiwan and oversee all the digital strategy with strong ownership.